How to Add Different Meta Tags to Different Blog Posts in Blogger
Adding Different Meta Description Tags to each and every post will make your Bloggerblog stand stand out in the Search Engine Result Pages (SERPs). In WordPress there are quite a few plugins available that will automatically add meta descriptions to each and every post by extracting some information from the post. Unfortunately, this easy solution is not available for Blogger blogs. Butthere is a neat hack that allows you to add different meta tags to different Blogger posts. Bad news: You will have to do it manually.
What’s the actual use of adding different meta description tags to different Blogger posts?
Even though Google and Bing (and Yahoo to a lesser degree) do not consider the meta keyword tags, the description tag is used as a snipplet which will be displayed underneath the title of your blog in SERPs. It is very good for SEO (search engine optimization). Actually, the description tags tells the search engine spiders what your page is all about… but, using the same meta description tags on all of your blog posts reduces the search engine rankings and, as a result, the traffic a little bit.
On the other hand, adding different unique meta tags to different blog posts will make them unique and allow the search engines to know more about your individual blog posts and make them crawl and index your pages better.
How to add unique meta tags to each and every blog post
With this tweak you can dictate the meta tags for specific post within your Blogger blog. However this can be quite labor-intensive for those of you who are frequent bloggers. It will dictate the meta tags between pages in your blog but the value of meta tags has decreased over the years. As I stated above, meta descriptions are still used by all search engines, but meta keywords are no longer used by most major search engines. Its still a good idea to place meta keywords within your blog because some smaller search engines may still use them.
1. Sign in to Blogger. Go to Dasboard --> Design --> Edit HTML.
2. Find the following code (it should be near the top of the HTML of your template):
<head>
3. Directly below it place one of the following codes. These codes specify what pages the meta tags will be used for. These tags are called „Conditional“ tags.
Homepage:
<b:if cond='data:blog.url == data:blog.homepageUrl'>
Post Pages:
<b:if cond='data:blog.pageType == "item"'>
Static Pages:
<b:if cond='data:blog.pageType == "static_page"'>
Specific URL:
<b:if cond='data:blog.url == "Blog Post"'>
For a specific page just replace the blue text with the URL of the page you want it to be displayed on.
4. Now you will need to enter your meta tag code below that. After you are done with your meta tag code you need to close the code with a </b:if> tag.
After you are done it should look something like this. (This is just a simple meta tag code. You can use your own meta tag code if you like.)
<b:if cond='data:blog.url == "Blog Post or Label URL"'>
<meta content='YOUR META DESCRIPTION' name='description'/>
<meta content='YOUR META KEYWORDS' name='keywords'/>
<meta content='YOUR NAME' name='author'/>
</b:if>
Just make sure to fill in the color text with what its asking for. Also the keywords need to have a comma and space after them. Beware of what characters you use within your meta tags because Blogger may reject them.
You can check to see if its working by going to Meta Analyzer and inputting the post URL as the link to analyze.
Good luck!
